In 2015, the Netflix / Marvel Television partnership appeared to have a long future ahead. The shared setting that kicked off with "Daredevil" was supposed to be the television equivalent of the hugely successful Marvel Cinematic Universe, which has produced some of the highest-grossing films of all time.
But four years later, it's over. On Monday Netflix canceled both "The Punisher," whose second season premiered last month, and "Jessica Jones," whose third season will stream later this year. They were Marvel's remaining live-action Netflix shows – "Daredevil" was canceled in November, and "Luke Cage" and "Iron Fist" both got the ax in October.
So, what happened? Put simply, Disney and Netflix have turned into partners in rivals.
These new shows will hail from Marvel Studios instead of Marvel Television, and unlike the Netflix shows, they'll be explicitly connected to the Marvel Cinematic Universe, and will feature MCU stars like Tom Hiddelston ("Loki "), Elizabeth Olsen and Paul Bettany (" The Vision and Scarlet Witch "), and Anthony Mackie and Sebastian Stan.
The end of the licensing deal already meant that Netflix no longer had any business-related bond to keep Marvel and Disney happy. But now, Disney is directly competing with Netflix – and in the process overshadowing Netflix's Marvel shows.
But there's also the matter of expense, according to individual with knowledge of the matter. Though Netflix famously does not release ratings information, the individual duty TheWrap that Netflix does cost-vs.-viewership, and that thanks to the unspecified high price of licensing Marvel IP, the shows were too expensive to produce given their viewership level. Marvel did not immediately respond to a request for comment from TheWrap regarding the price of licensing.
Attempts to iron out these issues ultimately failed. The abrupt cancellation or "Luke Cage" for example, caught the cast and crew off guard. Netflix didnâ € ™ t say why the Mike Coulter series was axed, but individual with knowledge of the situation told TheWrap at the time that the decision came down to both creative differences, and inability to reach terms on a third season deal. Similar drama played out behind the scenes on the other canceled Marvel shows.
Finally, there's the fact that like most streaming platforms, Netflix is increasingly prioritizing content that it owns outright. Besides the Marvel TV series, which were produced by Marvel and ABC Studios, Netflix has trimmed its roster of other non-owned series including “American Vandal” and “All About the Washington.” That's not just because in-house shows will always be available to subscribers. It is because of original productions like "Stranger Things" and "The Crown" have become genuine cultural sensations (and awards bait), something only the first season of "Jessica Jones" managed to do all the Marvel shows.
After all, it's why Ryan Mills and Ryan Murphy make shows for them
But the former Marvel-Netflix universe may still live on elsewhere. On May 2, Marvel TV head Jeph Loeb confirmed it was Netflix's call to the shows, and hinted that they might look to revive them on another platform.
"Mareb better than that," Loeb said. "As Matthew Murdock's Dad once said," The measure of a man is not how he gets knocked to the mat, it's how he gets back up. "”
Marvel TV declined to comment if that was 100 percent the route they were going to take, but if they're revived, our money for their new home is on Hulu, which just signed a huge four-series animated deal with Marvel TV, instead of Disney +. After all, Disney will own 60 percent or that streaming platform after it closes its deal to acquire 21st Century Fox's movie and TV assets.
15 "The Inhumans" (2017-current)
Nobody seemed able to get over bad wigs and CGI or "The Inhumans" when it first started, and the show didn't improve much from there. most interesting of all the modern Marvel shows
14. “Blade: The Series” (2006)
Spike TV took the successful “Blade” movies and made a TV show. It's a decent precursor to the grittier Marvel takes that would later show up on Netflix. Violent, blood-splattered vampire hunting couldn't hold an audience in 2006, though.