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Red Dead Redemption 2, "Old Town Road," And The Cowboy Meme Explained



On the morning of March 29, 2019, a Red Dead Redemption 2 AMV was shown on the news program Good Morning America . You may not have heard of it if you are not looking at TikTok, the short-form video platform that is constantly known as "damned wines", but the music video has nearly 16 million impressions on YouTube and counts. It received over 80,000 views during the time it took to write this article.

The song "Old Town Road" by rapper Lil Nas X is at the center of both an explosively popular cowboy meme and country music drama, and it also strikes. It fired on the Billboard Hot 1

00 list and on Spotify and iTunes, reached # 1 on global Apple Music by March 26. It was so popular that DJs had to tear it off of YouTube to play it on YouTube radio. Nevertheless, RDR2 was wrapped in hype – Lil Nas X tweeted on March 13, Rockstar Games had followed him and when he was signed by Columbia Records, he was welcomed using Red Dead font .

"Old Town Road" debuted at No. 19 on the Billboard country charts, but on March 27, Billboard had confirmed that it removed "Old Town Road" from the charts because "it Don't embrace enough elements in today's country music. " This resulted in a bit of rebellion over which genre "Old Town Road" belongs to, be it country, hip-hop or anything else – even though Lil Nas X mentions it as a country song and at the same time notes that it's not as serious have said that it is not just a parody . It was when the song really hit the ordinary, got attention beyond music publications and meme-literate.

So how did all this happen? Lil Nas X, who was largely unknown before he dropped banger, uploaded "Old Town Road" in December 2018. It started around February this year, thanks to TikTok, where people use the song's opening hours – just when trap beat hits and country drawl begins – transform themselves or their pets to, among others, cowboys. It often involves accidentally drinking "yeehaw" or "yeeyee juice". (That's what it sounds like.)

The power of teens who make jokes can't really be overstated. Compared to Vine, TikTok is currently a much more ecological meme community that is in itself, until the trend dies out – often before they make it to Twitter or elsewhere. But TikTok has been responsible for songs that go viral before, including the origin of "hit or miss" meme, iLOVEFRiDAYs "Mia Khalifa." TikTok also has to thank Solid Snake voice actor David Hayter saying the phrase "dummy thicc."

Lil Nas X herself has a strong shitpost vibe on Twitter, where he was recently verified. But jokes aside, "Old Town Road" is simply a scam and the music video is what's good with AMV's. You don't need more juice.

If you want more Red Dead 2 goofs, go ahead and check out our let's play the Dirty Arty series where we do dirty dirty things like Arthur Morgan and friends. There are even more timelines somehow.


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