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Microsoft vs. Salesforce.com – The Motley Fool



Microsoft (NASDAQ: MSFT) and Salesforce.com (NYSE: CRM) are two of the most successful technology companies of all time. They dominate massive global markets. They're growing at incredible rates for businesses their size, and they've created fortunes for their longtime shareholders.

But what about these stocks would be the best to add to your portfolio today? To find out, let's analyze Microsoft and Salesforce in four key areas: competitive position, financial strength, growth, and valuation.

 Image source: Getty Images. Competitive position </h2>
<p> Salesforce is the global leader in customer relationship management software, with a market share greater than that of its three closest competitors combined. And it continues to know its lead over its rivals. </p>
<p> Salesforce is also expanding into massive new markets. Its acquisition of MuleSoft made it a leader in the rapidly growing field of data integration, at a time when businesses are increasingly seeking to collect and analyze data from more than ever before. [Like] Salesforce, Microsoft dominates several of its core markets . Office continues to command the lion's share of the business productivity market. Windows remains the most popular desktop operating software on personal computers worldwide, though <strong> Apple </strong><strong> Alphabet </strong>and others have gained share in recent years. Microsoft also has a rapidly growing cloud computing platform in Azure, though in this important area, it's a clear no. 2 to <strong> Amazon </strong>. </p>
<p> All customs, both salesforce and Microsoft possess powerful competitive advantages. But I'd argue that Microsoft faces more significant competition from formidable rivals in several of its most important businesses. Therefore, Salesforce has the edge here. </p><div><script async src=

Advantage: Salesforce.com

Financial strength

Let's now review some key financial metrics to see how these tech giants stack up.

Metric

Microsoft

Salesforce.com

Revenue

$ 118.5 billion

$ 13.3 billion

Operating cash flow

$ 46.1 billion

$ 3.4 billion


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