(CNN) – McDonald's has a new breakfast item, donut sticks.
The fried dough rods come in packs of six or 12 and served hot with cinnamon and sugar.
McDonald's is hoping they'll boost breakfast sales which have slipped in recent years amid growing competition from rival fast food restaurants.
The company announced back in October that it would expand its breakfast menu, but did not elaborate at the time. It's unclear if anything else will be added to its breakfast menu.
Although McDonald's now offers all-day breakfast items, the donut sticks will only be available during regular breakfast hours.