This was a good answer.
Last week, Jimmy Fallon wore TikToker Addison Rae Tonight Show to promote her new music. One of the segments they did together was Addison, who taught him some viral TikTok dances, and almost instantly, the Internet did NOT.
Criticism number one was that Jimmy highlighted Addison Rae at this moment without highlighting the original creators:
Like, I understand that! Addison Rae is a big name and she was on an advertising tour for her single – but if this is what you wanted to do, there was a way you could have included the authors as well, so it did not look like these features came from mind to Addison Rae.
I want to be the first to say I do not like to give men credit, but I also give credit where credit is due. Instead of just apologizing and ~ promising to do better ~, Jimmy Fallon brought up the creators of these viral dances and cut the spotlight on them:
And last but not least, Keara Wilson, who created the “Savage” dance:
I really loved this video because A) I got to know more about the creators, and B) they got a massive platform to shine / tighten their stuff!
Everyone else should take notes on how to properly respond to a situation like this.
Be sure to watch the full video to learn more about these TikTokers and follow them in the app for more great content!
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