] A creepy orange square has begun to blush Knoxville social media feeds leaving some hope rapper Ja Rule will stay far away from Scruffy City.
Knoxville music festival Sunset on Central announced its 2019 date Wednesday morning via an Instasty record referring to the disastrous "Fyre Festival" in 2017.
Netflix's "Fyre: The Big Party That Never Happened" and Hulu & # 39; s "Fyre Fraud" films, both released on their respective streaming platforms last week, chronicle the rise and fall of an elite music festival – transformed viral sensation, leaving hundreds stranded in the Bahamas Great Exuma without food, water or one way home.
To promote the festival, the social media released the biggest influencer a lonely orange square on Instagram, which marked the event.
Billy McFarland, promoter at the festival's rip, now serves six years in federal prison for fraud. A remedies action to cover injuries to ticket holders is still ongoing. Ja Rule, McFarland's partner, was not arrested or charged for the fraud.
Guys music festival in the Bahamas apparently turned into "The Hunger Games" for rich people.
Knoxville Music Processor Born and Raised Knox took a page out of Fyres book by flooding Instagram feeds with an identical orange square that promotes the message.
"Of course, Fyre Fest blows up on social media recently with the two documentaries that came out," said Garrett Thomson, co-founder of Born and Raised. "We just got very excited about the idea of the new date and thought it would be fun way to draw on a current relevant topic and link it to this message. "The festival, which will be held on August 24, added the same orange color to its website and Facebook events page.
People seem to be "into the joke," said Thompson, and have taken it upon themselves to send the same orange square.
"Many have come out," says Thomson. "Many bands are getting out. We had coordinated with a few friends to help send it, but it seems that people are sending it to board aboard."
This includes the Schulz Bräu Brewing Company festival venue and the Knoxville Music Warehouse, which described Sunset on Central as "a music party that probably won't have more documentary exposures made about it."
Then will Sunset on Central have a catastrophic tent city or the infamous cheese band lubrications? What about Ja Rule?
"I may have to give him a shout," Thomson said. "My goal is the only thing we have in common with (Fyre Festival) is this marketing campaign."
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