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E3 returns as a completely digital, free event on June 12th

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After cancellation of the 2020 event due to covid-19, and much rumor and speculation In terms of this year’s iteration of what was once the most important video game fair in the world, the Entertainment Software Association today announces E3 2021, a free all-digital event running June 12-15. Nintendo, Xbox, Capcom, Konami, Ubisoft, Take-Two Interactive, Warner Bros. Games and Koch Media are already scheduled to participate.

The good news is that everyone gets to go to E3 this year for free. The other good news is that no one needs to fly all over the country or around the world to attend the annual LA-based sweat party, which is E3. Instead, we will all sit comfortably at home or at work and look at our screens as we always do, only now will our screens have the official E3 logo on them instead of the logos on two dozen or so digital events created last year to fill the void left by the cancellation of E3 2020.

These other events will still happen, but we also have E3 2021, a show that connects developers and publishers digitally with fans around the world. The official ESA announcement does not suggest what such a digital show will look like. We guess there will be many trailers and pre-filmed interviews with industry insiders. Whatever form the great destroyer takes, Kotaku has confirmed that the event will be completely free for attendees with no items locked behind a payment wall.

“For more than two decades, E3 has been the leader in showcasing the best that the video game industry has to offer, while uniting the world through gaming,” said Stanley Pierre-Louis, President and CEO of ESA via press release. “We’ve developing this year’s E3 into a more inclusive event, but still seem to excite fans with great revelations and insider opportunities that make this event an indispensable center for video games.”

You heard the man. Indispensable. Just try not to. You are likely to fail. See you all at E3 2021.

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