This nationwide rollout would essentially double the number of restaurants Impossible is working on. Burger King had about 7,300 locations nationwide at the end of last year. At present, Impossible supplies its product to about 7,000 restaurants.
In addition to that, the demand for impossible products within the 7,000 locations has more than doubled, CF Lee David Lee, CNN Business, CNN Business said.
The company also said it has been tight because of the growth of "every sales category where Impossible Foods does business", including small restaurants, other chains, such as White Castle and attractions, such as theme parks and college campuses.
Impossible said in a statement that "it recognizes the inconvenience this defect causes and sincerely apologizes to all customers, especially those who have come to depend on the extra foot traffic and revenue generated by the Impossible Burger." [1
To keep up with demand, Impossible is the increasing number of hours that Oakland, California, the factory is open. It also hires a scheduled third shift. And it installs another production line that the company says "must double current capacity."
Lee said he is convinced that Impossible will eventually meet the demand. The company is "not scarce for any expense" to quit, Lee CNN Business told. "We will definitely continue with fundraising."
Until the deficiency is resolved, Impossible calls on its fans to call out to see if their restaurant has the meat in stock.